SEO & content
Technical SEO
Optimizing a site's technical foundation — speed, indexability, mobile and structure — so search engines can crawl it without friction.
Technical SEO addresses how well search engines can find, crawl and index a site: load speed (Core Web Vitals), mobile-friendliness, HTTPS, the XML sitemap, structured data and a clean URL architecture.
Why it matters
Even the best content won't rank if Google can't crawl it or the page loads slowly. Technical SEO is a prerequisite, not an add-on.
Real-world example
An e-shop cuts load time from 5s to 1.5s and adds product structured data. The result: better rankings and rich results showing price and rating right in the SERP.
Related terms
Related serviceAI Performance
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