nifty — minds
About

The people behind the AI-powered agency.

We're a team blending senior marketing craft with AI workflows — faster, smarter, without the agency chaos.

nifty — minds was built on a simple belief: AI shouldn't replace people — it should give them back time for what matters: strategy, creativity and customer relationships.

We pair modern tooling with senior specialists. The result is faster execution and higher quality than traditional agencies.

Our journey

How we got here.

  1. 2020

    Studio founded

    We start as a small team with a big ambition — to do marketing smarter than the incumbents.

    Test
  2. 2021

    First major clients

    Brands across e-commerce and services put their trust in us. We grow alongside them.

  3. 2023

    Rebrand to nifty — minds

    A new identity and a clear position: an agency where human creativity meets AI.

  4. 2025

    AI-first workflow

    We switch execution to AI-powered processes. The same senior craft, multiplied in speed.

  5. 2025

    Spoustíme vibecodinghub.cz

    Snažíme se ukazovat možnosti, které přináši AI široké veřejnost - ve formě přednášek nebo workshopů na konferencích, nebo vlastních školeních. Online kurzy nabízíme na platformě www.vibecodinghub.cz

  6. 2026

    Today

    We help brands scale content, performance and customer relationships — without the agency chaos.

Team

The people driving it.

  • Michal Presse
    Founder & Strategy

    Michal Presse

    Senior marketing strategist with 15+ years in digital. Leads strategy and partnerships. Speaks AI fluently, still decides as a human.

  • Róbert Dufala
    Co-founder

    Róbert Dufala

    Co-founder. Runs operations and client partnerships. Keeps AI workflows and senior craft in balance — not on a scale.

  • Vendula Evjáková
    Project manager

    Vendula Evjáková

    Má v hlavě a hlídá všechny důležité termíny na projektech. Vendy je styčný důstojník, na kterého se můžete kdykoliv obrátit.

  • Jiří Štaffa
    AI Performance Lead

    Jiří Štaffa

    PPC, attribution, automation. Builds server-side tracking and measures through to revenue, not reach.

  • Michal Kašpar
    AI Creative Lead

    Michal Kašpar

    Leads art direction and creative systems. AI generates the variants; a senior eye guards the craft and brand consistency.

  • Petra Říhová
    Content Lead

    Petra Říhová

    Leads content strategy and copy. Writes so it sounds human — even when AI runs in the background.

  • Filip Nepomucký
    Performance speacialist

    Filip Nepomucký

    Výkonnostní kampaně pod palcem s AI v zádech.

  • Pavlína Žižlavská
    Influencer marketing

    Pavlína Žižlavská

    Spolupráce s influencery pusťte z hlavy. Od A do Z Pavlína vyřeší.

Let's build together.

Get in touch and we'll figure out what makes sense for your business.

Book a call
Let's build

Marketing built for the AI era.

Faster execution. Better output. Human still in the loop.

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