SEO & content
Backlink
A link from another website to yours — one of the strongest authority signals Google uses to judge a page's trustworthiness.
A backlink is a link pointing from another domain to your site. Google treats it as an endorsement — the more relevant and authoritative the source, the more weight it carries.
Why it matters
Backlinks remain one of the strongest ranking factors. What matters isn't quantity but the quality and topical relevance of the linking site.
Real-world example
One link from a respected industry magazine is worth more than fifty links from throwaway directories. That's why modern link building runs on valuable content and PR, not spam.
Related terms
Related serviceAI Performance
Full glossarynifty — minds · Glossary